Look at my Crazy Shoes Portfolio Image

Look At My Crazy Shoes

Summary

Look at my crazy shoes made its mark by being the largest Crocs seller in the UK. The e-tailor's expansion into brands like Uggs and Fitflops made it necessary for a redesign. A new audience was created and the look and feel needed to appeal to wider demographic - whilst still remaining playful and exciting. The result was a complete overhaul of the information architecture and great attention to the look and feel with an added emphasis on SEO.

Role

User Experience, Creative Direction And Lead Designer

Screenshots